On the other hand, black hat seo refers to unethical seo techniques. Some firms out there practice black hat, but not Rhett DeMille's. Rhett DeMille knows that black hat strategy can get a website and it's content banned from the search engines and this technique must be avoided at all times.
So... we have learned a little about white hat and black hat seo techniques. In addition, we know that Rhett DeMille and his staff only do white hat for their customers.